Customerization now trending at Raw.

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Since we started focusing on designing modular furniture systems instead of merely objects, customization was forced to take a back seat to versatility and affordability but we do believe we have now found a healthy balance.

Within well-considered systems we believe we can provide a multitude of designed solutions that have a wider uptake and greater impact, with a higher end look and feel, but still at an affordable price.RAW Studios Customerization surfaces Ohtwo chairThat said, systems are inevitably pretty generic by nature and as we start working on bigger and bigger projects (100+ workstations) for larger organizations we recognized the need, and the fun really, of what we are now calling Customerization. Customerization is the one on one interaction we now encourage with organizations that want to add something of their own to our various office applications.RAW Studios Customerization Office Range Workspace Storage Co-space StorageWe recently completed a Mockup for a very large and well-known scientific research organization where we, in collaboration with Design Team Fabrics and In Awe Interiors, customerized in the following ways:

Vertical surfaces, such as doors and drawer fronts have customerization options that range from vent design and handle options to colouring and branding. In addition to this our available machining options, milling and laser engraving allows us to brand certain surfaces in a very cost effective way.RAW Studios Customerization office furniture doors drawer lockers frontsAdding Colour works great in many ways from assisting with way finding to defining departmental identities or simply livening up a space. We add colour in the form of specially formulated wood stains for vertical surfaces and high pressure laminates for seating or other horizontal work surfaces.RAW Studios Customerization Din+ Range Furniture tables chairsUpholstery of certain office elements can have a wonderful effect on the look and feel especially if those have been colour coordinated for the organization or project as we had done for this mockup in conjunction with the amazing people at Design Team.RAW Studios Customerization Co-space Office Furniture Upholstery PodThese are just a few ways in which we create a unique look and feel for organizations on project basis. We have had such good feedback that we have decided to showcase this offering at Inspire B@B Trade Show on the 1 – 3 June 2016, stand CON10 . Please join us there to discuss your next great project.

See us at Inspire Trade Expo 1 - 3 June 2016

See our video of the mockup:

See for yourself how our Spyne system will shape work spaces in future.

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Spyne Raw Studios New Modular Office furniture sytem range

Workspace design has made an evolutionary leap once again and we’re on a mission to bring everybody up to speed. We also realise that sudden change can be shocking to some, so we broke it down in story format to ease you into it.

See it here:

Spyne™ will evolve into the ultimate set of tools for designers and space-planners to create well considered yet dense systems that are most importantly aimed at bringing teams together to collaborate freely. Within the “string” or “spine” there are solutions for all types of meaningful work: there are focused and quiet work areas, team and collaborative applications, but also reception hubs, bulk storage, pods and even phone booths. Spyne™ is still a work in progress; so join us for the ongoing conversation.

Spyne Raw Studios New Modular Office furniture plywood sytem range

So what’s the big idea anyway, I hear you ask….

The central core or “spine” of the system consists of beautifully simple leg frames in three different heights, combined with slotted panels which form a lockable box construction for personal storage, cable management, stationary and the like. Other components and functional elements are cantilevered off of this stable core and, depending how these are configured, could potentially accommodate solutions to most modern workspace challenges such as standing and sitting work and meeting stations, and a whole series of co-space applications or highly collaborative team spaces.

Spyne Raw Studios New Modular Office furniture sytem range meeting

Join us if you dare! … and get rewarded.

Ready to forget what you think you know about workspace design solutions and join us in a fresh conversation? We are showing our brand new Spyne™ system concept at INspire trade-only show from 1-3 June at Gallagher Estate JHB, exhibition stand CON10, and would love to hear what you think about it.

Visit us on the show and quote the concepts tagline: Spyne™, because we evolve, and the first 25 people will receive one of our now famous Standup™ plywood laptop stands. We would love to see you there!

Spyne, because we evolve

Spyne Raw Studios New Modular Office furniture sytem range

Spyne Raw Studios New Modular Office furniture sytem range

Simpl Stor nip and tuck

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Simpl Stor™, 2016 refreshed version more versatile and project friendly.

Raw Simpl Stor New office storage furniture

Since its unceremonious launch three years ago the simpl stor™ range has grown from a basic storage solution into something very refined and varied in its application possibilities whilst still retaining that simple clean-lined elegance, quirkiness and downright ridiculously high cuddle factor.

Raw Simpl Stor office storage furniture

For its 2016 refresh we have stuck to the look and feel now so famous within our ranges but with the doors and drawer faces set back into the frame slightly to create cleaner door integration and allowing the strong grid lines to define the look even further.

Raw office storage furniture simpl stor old new inset door closup

Additionally we have added two appearance options that we are sure will be appreciated by designers on larger projects namely a new handle option (see image hereunder) and slotted door “locker” option that is reminiscent of our well known Ikonik™ range.

Raw office storage furniture new handle lock options

The plan is to develop the locker version into a fully fledged range within simpl stor™ and offering ikonik™ style coolness in a more affordable and lockable version.

Raw office storage furniture new simpl stor lockers ikonik

Raw is super proud to showcase our freshly nipped and tucked simpl stor™ range at Inspire trade-only show from 1-3 June at Gallagher Estate JHB, exhibition stand stand CON10.

Making Love In The Workshop… For The Love Of Making.

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Raw Studios office furniture workshop

Making Love In The Workshop… For The Love Of Making.

Its not only eager hands caressing curvaceous forms, surfaces coated in glistening spray and slow rhythmic massage like (sanding) movements that shows how much we love making things.

The love of making is both a serious and a fun thing at Raw and we have been balancing these two states for 10 years now and learnt a lot in the process. Yes, it’s now a well oiled (pun intended) combination of people and machines that bring our systems to life, but in the end its really the people with their unique character and approach to innovation and problem solving that keeps our environment and works fresh and interesting.

Making homegrown solutions (a technical fix) (clamp) - Raw Studios office furniture workshop

Making homegrown solutions (a technical fix) (clamp)

Recently, one of the quick clamps’ plastic handles broke, as plastic sometimes does, Sydney simply followed the culture set down by Thys and I that promotes making use of local solutions. From birch plywood he fashioned a quite intricate new handle using small power and hand tools, and as long as the replacement part isn’t forced excessively (as the makeshift instructions bids the user) it should last fro a long time. I thought that was pretty nifty.

Raw Studios office furniture workshop innovation

Making new connections between old ideas.

That is essentially what creativity is… making new connections where there previously there were none, and that’s exactly what Albert did when he needed an extra chair in the workshop. Only he went a step further and fashioned a chair by using existing chair parts but assembling them in a different way. Sure its not going to win a beauty contest and its also not that comfy, but a brand new connection was made and that will encourage others to follow suit.

Raw Studios office furniture workshop cnc plywood cut

Making the cut, perfectly. The CNC shop “eyes on the cut”

For two years now we have been doing our own CNC cutting in a shop set up for that purpose after outsourcing this function for many years. Painos, with no experience and no formal training stepped up to the plate and took to operating CNC machines like a fish to water. He still rules this domain, ever vigilant for mistakes or issues and forever with his eyes fixed to the cut.

Raw Studios office furniture workshop jobcard - deadlines and projects

Making good on promises (deadlines and projects)

Job cards are issued and deadlines are discussed. Clients are called by their names and their hopes and wishes are noted. Deadlines are a serious business and the guys in the workshop take great pride in finishing a project and getting it out to the client before (cause we hate stress) the deadline.

We love what we do, we love to make.

Raw Studios office furniture workshop tools

Project Testimonial – Africa Centre

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It took a forward thinking organization in need of change, combined with an architect team with real vision, to create what is quickly becoming known as the “new” Africa Centre. Raw is proud to have played a significant part in the transformation of the workspaces and interiors at this legendary international research centre in rural Kwazulu-Natal.

Also see our Africa Centre project page.