Simpl Stor nip and tuck

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Simpl Stor™, 2016 refreshed version more versatile and project friendly.

Raw Simpl Stor New office storage furniture

Since its unceremonious launch three years ago the simpl stor™ range has grown from a basic storage solution into something very refined and varied in its application possibilities whilst still retaining that simple clean-lined elegance, quirkiness and downright ridiculously high cuddle factor.

Raw Simpl Stor office storage furniture

For its 2016 refresh we have stuck to the look and feel now so famous within our ranges but with the doors and drawer faces set back into the frame slightly to create cleaner door integration and allowing the strong grid lines to define the look even further.

Raw office storage furniture simpl stor old new inset door closup

Additionally we have added two appearance options that we are sure will be appreciated by designers on larger projects namely a new handle option (see image hereunder) and slotted door “locker” option that is reminiscent of our well known Ikonik™ range.

Raw office storage furniture new handle lock options

The plan is to develop the locker version into a fully fledged range within simpl stor™ and offering ikonik™ style coolness in a more affordable and lockable version.

Raw office storage furniture new simpl stor lockers ikonik

Raw is super proud to showcase our freshly nipped and tucked simpl stor™ range at Inspire trade-only show from 1-3 June at Gallagher Estate JHB, exhibition stand stand CON10.

Nandos and Raw in hot, hot, hot Combo.

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UPDATE: See the project video footage.

When the South African success story, Nandos, decided to revamp its spiritual home in Lorentzville Johannesburg, where it started trading over two decades ago, it was bound to be anything but a
run-of-the-mill project.

Nandos Central kitchen project / home in Lorentzville Johannesburg

The brief was a collaboration with industry veteran, Tracy Lynch, who curated the relationship between Nandos and exceptional South African designer/makers. Rather than a design showcase, it focused on creating a hard-working space for a large workforce, they themselves articulating a unique and authentic ZAesthetic, true to the feisty Nandos’ spirit.

Nandos home in Lorentzville Johannesburg

There followed an exceptional year of conceptualising, liaising, communicating, collaborating, producing and delivering. This culminated, near the end of 2014, in the launch of Central Kitchen, an expansive, interconnected campus of seven buildings.

Nandos home in Lorentzville Johannesburg

Originally approached to supply the, now famous, Ikonik and Klik system products, Raw Studios presented a mock-up of the Offis™ system. The clients were won over by the superior combination of quality, ruggedness, real design, and the honest price tag; and so, the contract for the complete office workstation and storage solution was awarded to Raw – a contract second in value only to that of the main contractor.

Nandos home in Lorentzville Johannesburg

In addition to the main office furniture component, Raw studios, amongst others, also supplied chairs, discussion- and training-tables.

Additional orders have been rolling in since the end of the project. On top of this, Raw have now also been included in the prestigious Nandos’ Design Collection, one of only five companies nationwide. This further strengthens an already inspiring and powerful relationship between the two companies. See our next blog > new chair.

The Central kitchen project will undoubtedly be appreciated as an historical and pivotal South African creative collaboration and Raw Studios is proud to have had a significant role to play.

Nandos Central kitchen project

Double take at Decorex JHB 2012

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We have two collaborations going at Decorex Johannesburg 2012. “Decorex Designer collection with Raw Studios” was initiated by Decorex itself to bring some of the coolest designers and craftsmen’s work to the public’s attention, and Raw Studios was asked to ‘house’ them using our popular Ikonik™ woodlockers. Ikonik™ is our take on the traditional steel locker, produced exclusively from Finnish Birch Plywood (even the hinges) and as the name suggests, it has become a very popular must-have object to the public.

“Decorex Designer collection with Raw Studios” can be found in Hall 5, stand E77 and an absolute ‘must visit’ whatever you do this year at Decorex. The exhibition runs from 8-12 August 2012 and you stand the chance of winning a Raw Standup™ laptop stand if you swing by to enter. Standup™, the laptop stand you can hardly do without, is also on sale at the stand.

PIA – Pretoria Institute for Architects – was the first to adopt our (still under development) klik FS system as they don’t mind being guinea pigs for innovation. We kitted out their stand at the Green Building Expo in July and now again at Decorex Jhb. “It looks fantastic and works even better than expected” were the comments from PIA management and the public at the Green Building Expo. We are sure it will be a hit once again at Decorex. Visit the PIA at Stand G11 in Hall 2 as they exhibit the best that South African Architecture has to offer. Raw and PIA will continue to collaborate throughout the year on expos and the like..

Most Innovative Product
Winner: RAW™ Studios

“Each of the products of RAW Studios’ stand can be considered for an innovation award. From the Toasti heater to the new line of office furniture- RAW Studios is the design force to watch. That’s why the judges decided to award RAW Studios’ whole portfolio of products with the award for the most innovative on show. The stand clearly mirrors the RAW design philosophy: well detailed, but nothing superfluous. Everything has a purpose.” Decorex Jury