RAW Studios for 100% Office 2017

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https://www.leadingarchitecture.co.za/raw-studios-for-100-office-2017/

Successful modern offices are all about collaboration and creative input, which is why 100% Design South Africa is proud to announce that it will be collaborating with Gauteng-based Raw Studios for the 2017 100% Office feature – one of the key curated events at the show.

In previous years, 100% Office has showcased the talents of leading interior designer Liam Mooney (2015) and In-house Design Studio (2016). This year, the ever-innovative Raw Studios will present inspiring modular office furniture systems that are locally designed and manufactured from sustainably sourced timber.

“Raw Studios are no strangers to the 100% Design landscape,” says the show’s Creative Director, Laurence Brick of Platform Creative Agency. “Raw Studio is not only a past exhibitor, but the studio created the official media lounge last year. Because Raw’s functional desking was so well received in this space, we decided to extend the invitation to the studio to be the centre of attention in the office arena. The 100% Office display will be surrounded the Inspired Workspace sector, comprising other leading office exhibitors, all showcasing the latest office trends and designs.”

Together, 100% Office and Inspired Workspace make for a trade-focused zone that will satisfy corporate and commercial design needs. It’s all about encapsulating the latest directions in contemporary office furniture design, from flooring, surface design, sound-proofing, co-working spatial layouts, state-of-the-art seating, and partitioning and height-adjustable desking.

According to Raw Studio’s Creative Director Peet van Straaten: “The new collaborative, connected workplace is not only about redefining our mindset about what furniture we need and how our space can be reconfigured to be effective. It also requires a new appraisal of how people and technology interact for the benefit of employer and employee. The technology revolution offers new potential that will require all of us to embrace flexibility to change how we work and collaborate.”

After more than a decade of research into office needs, Raw Studios has engineered an office system that is ergonomic, affordable and practical, but also beautifully designed.

“The system addresses the more traditional functions and layouts present in office environments as well as cutting-edge thinking around mobile and highly connected modern office environments,” Van Straaten explains. “This includes hot-desking and the very necessary flexible-use space between and around traditional workspaces.”

Alongside 100% Office, visitors can engage with a host of office-oriented companies that make up the Inspired Workspace section of the hall, including Upstart Office, Krost and GXA Office Furniture Solutions. Also on view are desking and seating solutions from Ergoform, and crafted commercial carpeting from Monn.

100% Design South Africa, encompassing 100% Office, will take place from 9 – 13 August 2017 at Gallagher Convention Centre in Gauteng.

source: Leading Architecture & Design – 24 July 2017 : https://www.leadingarchitecture.co.za/raw-studios-for-100-office-2017/

100% Design South Africa Announces its Featured Design Company for 100% Office 2017

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Visit us at 100% Design 9-13 August 2017

 

Time to live differently. Our 5 ways to design to a different tune.

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Companies and designers have to keep challenging their designs to remain contemporary: a challenge that requires alternative approaches and thinking.

With some insight into what RAW is up to, here are our top 5 ways to get in tune with ‘different’:

1. Have an opposite day.

Used to tackling your design process in a specific way? Say, at a desk with all your stationery or on the floor with papers scattered around you? Get your inspiration flowing in other ways, avoid your comforts.

Go outside and document your design inspiration in a different way. Always drawing? Take photos. Used to photos? Get drawing. Make, paint, write, ask outsiders their views, build models. Different perspectives get the wheels turning, allow yourself to question and challenge your thoughts.Raw Studios furniture design inspiration desk

2. Think outside the box, or daringly embrace the box and its restrictions.

So your design language is unique to your brand only, and clients or customers know you for that specific style. That’s great, keep your niche but try to surprise your market with unexpected material, form or function. Find areas to explore that will still embrace your iconic style.

RAW is known for modular systems that address quality, function and user health. Proving its viability and efficiency in the industry, our solutions have been specked by local firms on large scale projects. So why stop there? That’s why we’re introducing two new ranges exploring new functionality and minimal fixing techniques that will inform previously unexplored applications.

Raw Studios Raw_Life Mood Container Raw_Life definition: A minimal, stripped down, unprocessed and undisguised yet passionate, and powerful way of life… Informed by modular design systems that further growth, assists in functional activity and offsets the negative effects of continual change.

3. Good not perfect.

Allow yourself to stop designing. Distance gives healthy breaks. Designers always want to send out a perfect end product. This can result in over designing something that was good or maybe even better in earlier attempts.

One often receives constructive feedback and can design even better after letting the first prototype go through preliminary client or customer interaction. With our latest venture, we will be doing just that, giving the public a chance to live RAW.

4. Live on the user’s side for a while.

Get to know the design’s life after it left the controlled production environment. Understand your solution from all angles. This will help inform your design process in future projects and give you a whole new perspective. Many of the products RAW offers, are used in our own office. By doing that we can easily consider the practicalities and how user-friendly a product is.

5. Travel.

We’re not saying buy the most expensive plane ticket to the furthest place from home. We’re saying find inspiration in local territory, find destinations where you can experience, learn or see new aspects of your homeland. Find it in nature, city movements, stories, patterns or cultural festivities. Some of the smallest experiences and sights can give the biggest light bulb moments.Raw Studios design inspiration SA Travel map

Jo’burg’s who’s who.

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Ditulo Office Furniture Engineers is a Johannesburg-based company making waves within the office design market. Providing a niche service for clients and suppliers, Ditulo embraces quality and promotes holistic and collaborative approaches to workplace design.Raw Studios Isla Ditulo Office Furniture EngineersThe name behind the company’s success is Isla Galloway-Gaul. A woman of integrity with smart business sense and a down- to- earth personality. Isla’s invested time in Ditulo made the company’s turnover increase by more than a 100 percent in 2015.

This year Isla and her team, celebrated the company’s growth, by inviting all the big names and showcasing the incredible products and brands Ditulo is in collaboration with. Along with high-end brands Humanscale, Bene and Okamura, RAW received some prime showroom space to showcase our now widely used Epik office system.

Our Epik range stood loud and proud in the centre of the event, complemented by the Blimp, our larger- than- life collaboration pod that sparked many a conversation about where office space and workplace design is moving towards. Our Laptop StandUp’s also caused a stir when attendees tried to assemble the parts on the fly.Collage Ditulo Office Furniture Engineers DesignersWe are privileged to be able to partner with a company that believes in changing the office environment to one that is more considered, inclusive and comfortable.

Ever been curious about Raw Studios and 100% Design?

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Spyne 100% Design Show stand

We have exhibitions in two areas at 100% Design, the exciting trade show that runs from this Friday until Tuesday the 9th. We will be showing a more refined and developed Spyne system on stand D33, as well as our well known Epiksystem applications in the events own press lounge.

So if you have ever wanted to get a look and feel at Raw Studios legendary quality and real design for your next project realization, then this is the time to swing by and treat yourself.
100 percent Design 2016100 percent design 2016 - 5 to 9 August